Newbie: how to handle large response.write blocks

[Brian F]

Hi everyone -

Is there a way to abbreviate the aspx below? Specifically, is there a
way to eliminate the response.write syntax and escaped characters?

<%
if (MyObject.SomeBoolean)
{
Response.Write("<div class=\"myclass\">");
Response.Write("You may have won 1,000,000 dollars...");
Response.Write("lots of text...");
Response.Write("lots of text...");
Response.Write("</div>");
}
else
{
Response.Write("<div class=\"error\">");
Response.Write("You should buy more magazines...");
Response.Write("lots of text...");
Response.Write("lots of text...");
Response.Write("</div>");
}
%>

Thanks.
Brian