K
kchayka
Matthew said:Ignorant.
We'll see
AlienWare.com's target audiance is younger people. Their main focus is on
gaming and high performance machines for graphic artists.
Unlike Dell or HP, they need a site with a decent wow factor for marketing
purposes. That site is primarily a big advertisement built to sell a product to
a very specific group of individuals.
I'll buy that they have a particular target market and don't have to
please a more general audience. Nothing wrong with that.
The resolution issue isn't a problem for a site like that since serious gamers
and graphics people are almost certainly accessing the site from a high res
monitor.
I find that a very curious statement, since I also use a high
resolution, yet apparently don't see what other so-called high res users
do. The text in the navbar images is microscopic and pretty much
unreadable, for one thing.
BTW, I say "so-called high res" because the number of pixels on screen
is only one factor to consider. Or are you saying "resolution" when you
really mean window size?
They know their target audiance, and they designed accordingly.
Maybe, to some extent.
It should also be mentioned that a high end design like that
Is it considered high end because the home page is over 300KB counting
all the graphics and JS (with a little VBScript thrown in)? BTW, that
VBScript must mean the site is designed just for IE users, too, eh? So
more specifically, it's for IE users on broadband, which is only a
subset of the actual target market.
will net the designer thousands of dollars.
I'm not really interested in what the designer got out of it, but what
the visitor gets out of it. The site is for the user's benefit, after all.
So I wouldn't be so quick to call it "bloody awful" if I were you.
To each his own. I guess I'm just bored with that
gradient/glassy/roundy corner look graphic designers seem to like so
much. That kind of "wow factor" (as you put it) got old, except maybe
to other graphic designers. So some portion of the target audience may
be impressed to some degree, but I can't say what percent of the total
target market that is.
Serious gamers can be a fairly discriminating lot, though, and not so
easily taken in just by pretty colors and flashing lights. I know - I
live in a gaming family. BTW, I showed this site to the teenage gamer
in the family and the response was "it's typical, nothing special". So,
"bloody awful" may have been a tad exagerated, but "wow" most certainly
is, too.