J
Joy Beeson
I clicked on Weather Underground this morning to see how long the
snowfall would last, and discovered that instead of a nice simple
layout (current conditions on the left, predictions on the right,
summary at the top, details below) there was data all over the place,
and I had to page down and down and down to find the summary.
Ordinarily, my reaction would have been "Oh, well, I'll learn my way
around, and find out how many times to push "page down" for each
feature. And this much extra area must contain some extra
information."
BUT there was a banner at the top that said "Miss the old site?
_Classic view_." I hadn't had breakfast yet, so I clicked "classic
view" so I could find the data I wanted at once -- and found a
completely new and hitherto unheard of format that, near as I could
tell without making a long and careful study, didn't contain *any*
information. (Well, there was a television script that probably did
contain the prediction, but (see "no breakfast") I didn't feel like
reading past the introduction.)
Moral: if you don't want your readers deciding that your rival is
better after all, make deleted sure that the link that says "click
here for the old one" does, in fact lead to the old one.
Since you probably don't have the resources to maintain the old one,
better by far to say "Zippedy Doo Dah! New Format!" and link to a map
of the new site.
Who cares what the weather is going to be? I'm going to go fry an
egg.
snowfall would last, and discovered that instead of a nice simple
layout (current conditions on the left, predictions on the right,
summary at the top, details below) there was data all over the place,
and I had to page down and down and down to find the summary.
Ordinarily, my reaction would have been "Oh, well, I'll learn my way
around, and find out how many times to push "page down" for each
feature. And this much extra area must contain some extra
information."
BUT there was a banner at the top that said "Miss the old site?
_Classic view_." I hadn't had breakfast yet, so I clicked "classic
view" so I could find the data I wanted at once -- and found a
completely new and hitherto unheard of format that, near as I could
tell without making a long and careful study, didn't contain *any*
information. (Well, there was a television script that probably did
contain the prediction, but (see "no breakfast") I didn't feel like
reading past the introduction.)
Moral: if you don't want your readers deciding that your rival is
better after all, make deleted sure that the link that says "click
here for the old one" does, in fact lead to the old one.
Since you probably don't have the resources to maintain the old one,
better by far to say "Zippedy Doo Dah! New Format!" and link to a map
of the new site.
Who cares what the weather is going to be? I'm going to go fry an
egg.